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How to use Snapchat for Business?

May 31, 2016 ,

Snapchat for business is the new trend in the Digital marketing which is moving at a frightening speed. There is no denying that the world is rapidly shifting from analog to digital. The only way to keep up with this speed is by keeping oneself updated and reading more about what is happening in the digital world. […]


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The mobile friendly Google updates

November 20, 2015 ,

  Google algorithm changes and updates have always made e-marketers and websites wary. But not all’s lost with changes that were bought about earlier this year. Before some of you start panicking, let’s get to know what exactly these changes are. These updates are nothing short of ways to make user experience as smooth as possible, Google is […]


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3 Things to Keep in Mind While Developing a Mobile App strategy

August 25, 2015 ,

There is little doubt in the minds of digital media experts that mobile apps are going to be the future of e-commerce. So, many businesses are revamping their strategies in a flurry, while asking themselves important questions such as ‘What should be the basis of a mobile app strategy?’ and ‘How can we front-load it […]


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Tips To Improve Mobile App Onboarding

March 16, 2015 ,

Every time we open our mobile app store, an array of different apps floods our screen and vies for our attention, all ready to be installed. We install a few and ignore the rest. Even among the few we have installed, there are still some we have opened just once and never returned to. We […]


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What’s Up? Says WhatsApp to desktops and laptops!

January 22, 2015 ,

You are at your office, peering into your desktop screen with no time to spare for the overflowing Whatsapp notifications on your mobile? Then this feature is just for you. Facebook’s WhatsApp is now available for the Web. So hereafter, use your desktop or laptop and punch in your witty comeback line the very instant […]


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How to dominate Mobile Marketing

November 3, 2014 ,

Some of the mobile marketing facts: Statistics say that 1 out of every 5 people own a smartphone and the number of smart phone users is said to reach 1.75 Billion in 2014. A study says that 83 percent of internet usage happens from mobile phones. Small businesses have started to realize the importance of […]