5 Marketing Lessons to Learn from Netflix

January 23, 2019 ,

‘Netflix and chill’ is no longer just a catchphrase, but almost a way of life for most millennials. The mostRead More


The Four Pillars of Digital Transformation in Banking

January 16, 2019 ,

“The starting point for each financial institution will depend on its business strategy, market position and capabilities. But all mustRead More


2018 Year in Review: 5 Most Impactful Digital Campaigns by Brands

January 8, 2019 ,

“Social Media: Don’t use it to impress people, use it to impact people” – is what brands have followed andRead More


6 Principles of Creating a Landing Page for Higher Conversion Rates

6 Principles of Creating a Landing Page for Higher Conversion Rates

November 16, 2018 ,

“Generating leads and conversions is the top marketing challenge for 63% companies.” Landing pages are undoubtedly the primary way ofRead More


6 Ways to cut Marketing Costs without losing out on Business

October 15, 2018 ,

An important aspect of running a successful business and acquiring new consumers is to market the brand’s product or services.Read More


basic principles of Buzz Marketing

6 Buzz Marketing Principles for Successful Internet Marketing

September 17, 2018 ,

Buzz marketing is a technique which focuses on word-of-mouth communication or the potential of people to speak about the activitiesRead More


online marketing guide

A Simplified Guide to Online Marketing

July 23, 2018 ,

“Business has only two functions – marketing and innovation.” — Milan Kundera (Czech novelist, playwright and poet) Online marketing includesRead More


digital marketing techniques

10 effective digital marketing techniques

May 30, 2018 ,

There is no doubt in the fact that digital marketing has invaded all our lives, surpassing traditional marketing techniques. ButRead More


digital trends 2018

Trends that will take over the digital world in 2018!

April 6, 2018 ,

2018 marked a significant change in digital marketing. 226 million Indians are on social media and 26.47% use mobile phonesRead More


AI in Digital Marketing

March 20, 2018 ,

“Artificial intelligence, deep learning – whatever you’re doing, if you don’t understand it – learn it. Because otherwise you’re goingRead More