Kitchens Of India
Kitchens Of India is a renowned exporter of many varieties of exotic Indian cuisine to various regions of the world. To keep the dishes authentic, the firm adheres to traditional cooking methods.
The Challenge: KOI’s goal was to create an e-commerce website where customers could land on different websites according to their preference (India/US) but on the same domain.
The Solution: We created an e-commerce website for the US and India with 50+ products in various categories (RTE, MArinades, Curry pastes, desserts, etc.). We created immersive product detail pages with interesting facts about the dish, pairing suggestions, and menu planning. We also created a comprehensive spice directory with 20+ spices’ origins, uses, and tasting notes based on extensive research. Furthermore, we researched and added content and visuals based on the US/Indian audience. Finally, we were given the opportunity to work on additional “food services” pages for the website, which were used by their sales team to bring KOI to the canteen/café menus of top US universities, hospitals, and others.
