Sometimes, merely running campaigns on Social Media platforms are just not enough. Sometimes, you need to wed Online with the Offline for a successful promotion campaign. For us, that ‘sometime’ was when Hotelogix approached us with their brand promotion at their London WTM event and the subsequent launch of their Property Management Software.
As a part of our plan, we not only engaged the viewers online, but also carried out telephonic and one on one conversations with them, connecting with them on a more personal level. The overwhelming turn out at the campaign coupled with a visible growth in the followers assured us that we chose the right path indeed!
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